General Terms
1. Copy Delivery & Approval
Advertiser must deliver
to FYI Data the content of the advertisement Advertiser
is contracting FYI Data to broadcast (the "Copy")
no less than three (3) days prior to the desired
email broadcast date. All Copy shall be subject
to FYI Data’s approval. FYI Data reserves
the right to reject any Copy that advertises or
promotes any product or service involving illegal
activity, illegal products, illegal product paraphernalia,
sexual paraphernalia, adult films or other media,
gambling, weapons, illicit activities, chain letters,
pyramid fund raising, or similar types of material.
By reserving this right, FYI Data shall not be legally
obligated for any failure to advise Advertiser of
the nature of any such Copy. Further, no Pop Up's
or Pop Unders may be launched by Advertiser form
any hypertext link or URL, which emanates from any
Copy.
2. Details of Broadcast
The email messages broadcast by FYI Data shall
identify the source of the recipient’s data
collection and shall contain an opt-out feature
that allows the recipient to electronically communicate
his desire to be removed from the FYI Data (or
affiliate) database.
3. Hardware, Software and Database
FYI Data shall obtain and maintain the computer
hardware and software necessary to perform its
obligations under these Terms and Conditions.
Such hardware and software shall not be dedicated
hardware or software. Nothing in these Terms and
Conditions shall grant any right, title or interest
in or to the FYI Data (or affiliate) database,
hardware or software.
4. Payment
Advertiser shall pay in full the fees charged
by FYI Data in the invoice. If Advertiser fails
to pay the full amount of the charges detailed
in any FYI Data invoice within thirty (30) days
of such invoice, the unpaid amounts of such invoice
shall accrue interest at a rate of 18% per annum.
Additionally, Advertiser agrees to pay all of
FYI Data’s cost of collection of such charges,
including without limitation FYI Data’s
reasonable attorneys’ fees.
5. Late Fees
In addition to the terms described in Section
4, if Advertiser fails to pay the full amount
of the charges detailed in any FYI Data invoice
within thirty (30) days of such invoice, Advertiser
shall pay FYI Data a Late Fee in the amount of
5% of the charges detailed in such FYI Data invoice.
6. Indemnification
Advertiser shall indemnify, defend and hold harmless
FYI Data against all third party claims, actions
and liabilities (including all reasonable costs,
expenses and attorneys’ fees) arising from
or in connection with (a) Advertiser’s product(s),
services or the content of the Advertiser’s
copy, including without limitation any claim alleging
any violation of any third party’s intellectual
property rights; or (b) Advertiser’s breach
of any of its obligations, representations or
warranties under these Terms and Conditions. FYI
Data shall promptly notify Advertiser in writing
of all such claims and shall accommodate Advertiser’s
reasonable requests for cooperation and information.
FYI Data uses a variety of data sources to fulfill
email campaigns. We have one of the industries
largest in-house opt-in email databases as well
as several management and affiliate relationships
with several premier permission based email marketers.
7. Warranties
FYI DATA MAKES NO WARRANTY WHATSOEVER AS TO THE
EMAIL ADVERTISEMENTS, EXPRESS OR IMPLIED. THIRD
PARTIES PROVIDE THE EMAIL ADVERTISEMENTS ON AN
“AS IS” BASIS. FYI DATA EXPRESSLY
DISCLAIMS ANY WARRANTIES THAT COULD BE IMPLIED
IN CONTRACT, IN LAW OR IN EQUITY, INCLUDING WITHOUT
LIMITATION ANY IMPLIED WARRANTY OF MERCHANTABILITY,
FITNESS FOR A PARTICULAR PURPOSE, QUALITY, ACCURACY,
COMPLETENESS, RELIABILITY OR PERFORMANCE OR ARISING
FROM USAGE OF TRADE, COURSE OF DEALING OR COURSE
OF PERFORMANCE.
8. LIMITATION OF LIABILITY
IN NO EVENT SHALL FYI DATA BE LIABLE FOR INDIRECT,
SPECIAL, EXEMPLARY, CONSEQUENTIAL, INCIDENTAL
OR PUNITIVE LOSS, DAMAGE OR EXPENSE (INCLUDING
LOST PROFITS). THE LIMIT OF FYI DATA’S LIABILITY
(WHETHER IN CONTRACT, TORT, NEGLIGENCE, STRICT
LIABILITY IN TORT OR BY STATUTE OR OTHERWISE)
FOR ANY AND ALL CLAIMS RELATED TO THESE TERMS
AND CONDITIONS SHALL NOT IN THE AGGREGATE EXCEED
THE FEES PAID TO FYI DATA UNDER THE INVOICE.
9. Force Majeure
Neither party shall be liable for delays or nonperformance
of these Terms and Conditions caused by strike,
fire or accidents, nor shall either party be liable
for delay or nonperformance caused by lack of
availability of materials, fuel or utilities or
for any other cause beyond its control.
10. Assignment
Neither party may assign its rights or obligations
under these Terms and Conditions without the prior
written consent of the other party.
11. Relationship of the Parties
The parties are independent contracting entities,
and there is no partnership or agency relationship
between them.
12. Entire Agreement
Except as modified or supplemented by a writing
executed by both parties, the Terms and Conditions
described herein and in the attached invoice,
incorporated by reference herein, are the only
representations, warranties, and understandings
between the parties with respect to the products
and/or services described herein.
13. Disputes
Each party hereby waives any right to a trial
by jury in the event of any controversy or claim
relating to these Terms and Conditions. The law
of the State of Florida shall apply to any resulting
claim or action, and the exclusive jurisdiction
and venue for any proceeding brought pursuant
to these Terms and Conditions shall be Palm Beach
County, Florida.
14. Severability
Should any provisions of these Terms and Conditions
be found invalid or unenforceable, all such provisions
are to be enforced to the maximum extent permitted
by law, and beyond such extent shall be deemed
severed from these Terms and Conditions without
affecting the validity or enforceability of any
other provision
15. Headings
The headings of these Terms and Conditions are
for convenience only and shall not be used to
construe the meaning of this Agreement.
CPM Terms
1.Definitions.
(a) “Acquisition” has the meaning
set forth on the Invoice.
(b) “Agreement” shall mean these
Terms and Conditions together with the Invoice.
(c) “Client” has the meaning set
forth on the Invoice.
(d) “Client Website” means the Internet
page at the URL provided by Client to FYI Data
for inclusion in the Copy.
(e) “Confidential Information” means
any non-public information provided by one party
to the other during the Term. For purposes of
this Agreement, Confidential Information shall
not include information the receiving party can
document: (i) was or has become readily available
to the public without restriction through no fault
of the receiving party, its employees, or its
agents; (ii) was received without restriction
from a third party lawfully entitled to possess
and disclose such information; (iii) was rightfully
in possession of the receiving party without restriction
prior to the other party’s disclosure of
such information to the receiving party; or (iv)
was disclosed pursuant to the written consent
of the other party.
(f) “Copy” means the content of the
advertisement that Client provides to FYI Data
for email broadcast hereunder.
(g) “CPM” means Cost Per Thousand
e-mails sent.
(H) “Invoice” means the FYI Data
invoice signed by Client, and specifically incorporating
these Terms and Conditions therein.
(i) “Opt-In Email Recipient” means
a person that has consented to receive promotional
information about products and services via e-mail
by subscribing at a FYI Data or an FYI Data affiliate
Internet website.
(k) “Privacy Header” means a notice
to recipients of the Copy that informs the recipient:
(i) of the location of such recipient’s
subscription to FYI Data’s or FYI Data's
affiliate’s opt-in database; and (ii) of
an electronic method by which such recipient can
unsubscribe from future broadcasts. The Privacy
Header shall also include a mechanism by which
recipients may electronically communicate to FYI
Data the desire to unsubscribe.
2. Term.
This Agreement shall become effective
on the date that Client signs the Invoice and,
unless otherwise stated on the Invoice, shall
continue in effect for six (6) months.
3. Copy Delivery and Approval.
Copy Delivery and Approval. Advertiser must deliver
to FYI Data; ("FYI Data") the content
of the advertisement Advertiser is contracting
FYI Data to broadcast (the "Copy") no
less than three (3) days prior to the desired
email broadcast date. All Copy shall be subject
to FYI Data's approval. FYI Data reserves the
right to reject any Copy that advertises or promotes
any product or service involving illegal activity,
illegal products, illegal product paraphernalia,
sexual paraphernalia, adult films or other media,
gambling, weapons, illicit activities, chain letters,
pyramid fund raising, or similar types of material.
By reserving this right, FYI Data shall not be
legally obligated for any failure to advise Advertiser
of the nature of any such Copy. Further, no Pop
Up's or Pop Unders may be launched by Advertiser
form any hypertext link or URL, which emanates
from any Copy.
4. Fulfillment.
FYI Data shall deliver an e-mail message
to Opt-In Email Recipients on behalf of Client.
Such e-mail message shall contain the Copy, including
a tracking URL that links to the Client Website,
and a Privacy Header. FYI Data shall remove recipients
that have communicated a desire to unsubscribe
from FYI Data's database of Opt-In Email Recipients.
Except as otherwise expressly provided in the
Invoice, the timing and frequency of the Client
broadcasts, as well as the number and selection
of the Opt-In Email Recipients that will receive
such broadcasts, shall be at FYI Data’s
sole discretion.
5. Tracking and Reporting.
Except as otherwise expressly provided in the
Invoice, Client shall provide to FYI Data a monthly
report, certified by signature of an officer of
Client, detailing the number of Acquisitions.
Client shall keep, in its usual place of business,
books of accounts and other documents relating
to its receipt and fulfillment of Acquisitions
that may be necessary or proper to conveniently
ascertain the amounts payable to FYI Data under
the terms of this Agreement. Client shall permit
a FYI Data authorized representative to inspect
such books of accounts and other documents during
regular business hours upon ten (10) days’
notice from FYI Data. Such inspection shall be
at FYI Data's sole expense, unless the inspection
reveals that the amounts due FYI Data exceed the
amounts actually reported as due by Client (“Discrepancy”)
by five percent (5%) or more, in which case Client
shall pay to FYI Data the costs of the inspection
revealing the Discrepancy. For any Discrepancy,
Client shall pay to FYI Data the full amount of
the underpayment, together with interest thereon
at the rate of eighteen percent (18%) per annum.
6. Unjust Enrichment; Liquidated Damages.
Client agrees that it shall seek to benefit
from the Client broadcast only: (a) to increase
exposure of the Client Website, the products and/or
services advertised in the Copy, and Client’s
marks; and (b) to generate Acquisitions. Accordingly,
Client warrants that during the Term of this Agreement,
the Client Website shall not contain popup windows,
banner or other advertisements, sweepstakes registration
boxes, newsletter subscription boxes, phone numbers,
hyperlink(s) to a web page containing any of the
foregoing, or any other method of gathering e-mail
addresses or generating sales (that do not qualify
as Acquisitions hereunder) from recipients of
the Client broadcast. Client agrees that should
Client breach this warranty, FYI Data may, in
its sole discretion, impose liquidated damages
on Client in the amount of twenty-four cents ($.24),
or if less, FYI Data's then current undiscounted
CPM broadcast rate for each Opt-In Email Recipient
to which FYI Data broadcasts under this Agreement.
Such liquidated damages shall be instead of any
fees payable under this Agreement.
7. Maintenance of the Client Website.
Client shall make a good faith effort to ensure
the Client Website remains fully operational and
accessible to recipients of the Client broadcasts
during the Term of this Agreement. Further, during
the Term of this Agreement, Client shall make
no changes to the Client Website or to the products
and services offered on the Client Website that
would likely result in a reduction of compensation
payable to FYI Data hereunder without FYI Data's
express prior written consent.
8. Hardware, Software, and Database.
FYI Data shall obtain and maintain the computer
hardware and software necessary to perform its
obligations under this Agreement. Such hardware
and software will not be dedicated hardware and
software. Nothing in this Agreement shall grant
to Client any right, title, or interest in or
to FYI Data's hardware, software, or Opt-In Email
Recipient database.
9. Payment.
Client shall pay to FYI Data a fee as
set forth in the Invoice. Unless otherwise specified
in the Invoice, Client shall pay each invoice
in full within thirty (30) days of receipt. If
Client fails to timely pay the full amount of
the charges detailed in any FYI Data invoice as
set forth herein, Client agrees to pay all of
FYI Data’s costs of collection of such charges,
including without limitation FYI Data's reasonable
attorneys’ fees, and Client agrees to pay
interest on the amount of underpayment/nonpayment
at the rate of eighteen percent (18%) per annum.
10. Indemnification by Client.
Client shall indemnify, defend, and hold
harmless FYI Data from and against any and all
third party claims, suits, and liabilities (including
all reasonable costs, expenses, and attorneys’
fees actually paid) arising from or in connection
with: (a) the products and/or services offered/advertised
on the Client Website; (b) the content of the
Copy; (c) the content of the Client website; or
(d) Client’s breach of any of its obligations,
representations, or warranties under this Agreement.
FYI Data shall promptly notify Client in writing
of all such claims and shall accommodate Client’s
reasonable requests for cooperation and information.
FYI Data shall agree to Client’s sole control
over the defense and any settlement of such claims.
11. Indemnification by FYI Data.
Except for claims indemnified by Client
pursuant to Section 10 above, FYI Data shall indemnify,
defend, and hold harmless Client from and against
any and all third party claims, suits, or liabilities
(including all reasonable costs, expenses, and
attorneys’ fees actually paid) arising from
or in connection with: (a) FYI Data's fulfillment
of the Client broadcasts; or (b) FYI Data's breach
of any of its obligations, representations, or
warranties under this Agreement. Client shall
promptly notify FYI Data in writing of all such
claims and shall accommodate FYI Data's reasonable
requests for cooperation and information. Client
shall agree to FYI Data's sole control over the
defense and any settlement of such claims.
12. No Other Warranties.
EXCEPT AS EXPRESSLY PROVIDED IN THIS AGREEMENT,
FYI DATA MAKES NO WARRANTY WHATSOEVER, EXPRESS
OR IMPLIED, AS TO THE EMAIL BROADCASTS. FYI DATA
DISCLAIMS ANY WARRANTIES THAT COULD BE IMPLIED
IN CONTRACT, IN LAW, OR IN EQUITY, INCLUDING WITHOUT
LIMITATION, ANY IMPLIED WARRANTY OF MERCHANTABILITY,
FITNESS FOR A PARTICULAR PURPOSE, QUALITY, ACCURACY,
COMPLETENESS, RELIABILITY, OR PERFORMANCE, OR
ARISING FROM USAGE OF TRADE, COURSE OF DEALING,
OR COURSE OF PERFORMANCE.
13. Limitation of Liability.
IN NO EVENT SHALL EITHER PARTY BE LIABLE
FOR INDIRECT, SPECIAL, EXEMPLARY, CONSEQUENTIAL,
INCIDENTAL, OR PUNITIVE LOSS, DAMAGE, OR EXPENSE
(INCLUDING LOST PROFITS), EVEN IF SUCH PARTY HAS
BEEN ADVISED OF THE POSSIBILITY THEREOF. EXCEPT
FOR LIQUIDATED DAMAGES UNDER SECTION 6 AND INTEREST
OR COLLECTION COSTS UNDER SECTION 9 OF THESE TERMS
AND CONDITIONS, THE LIMIT OF EITHER PARTY’S
LIABILITY (WHETHER IN CONTRACT, TORT, OR OTHERWISE)
FOR ANY AND ALL CLAIMS RELATED TO THIS AGREEMENT
SHALL NOT IN THE AGGREGATE EXCEED THE FEES PAYABLE
TO FYI DATA UNDER THIS AGREEMENT.
14. Force Majeure.
Neither party shall be liable for delays or nonperformance
of this Agreement if such delay or nonperformance
was caused by: (a) act of God, act of war, strike,
fire, natural disaster, or accident; (b) lack
of availability of materials, fuel, or utilities;
or (c) any other cause beyond such party’s
control.
15. Assignment.
Neither party may assign its rights or obligations
under this Agreement without the prior written
consent of the other party.
16. Relation of the Parties.
The parties are independent contractors. There
is no partnership, agency, or joint venture relationship
between them.
17. Confidentiality.
For a period of three (3) years, beginning on
the date client signs the Invoice, each party
will keep strictly confidential all Confidential
Information disclosed by the other party, except
to the extent an applicable governmental law,
order, decree, regulation, rule, or process requires
disclosure. In the event of such required disclosure,
the receiving party shall provide written notice
thereof to the disclosing party as soon as reasonably
possible, and shall reasonably cooperate with
the disclosing party in resisting the disclosure
of or obtaining confidential treatment for such
Confidential Information.
18. Applicable Law, Jurisdiction, and Venue.
This Agreement shall be governed by and construed
in accordance with the laws of the State of Florida,
without reference to principles of conflict of
laws. The exclusive jurisdiction and venue for
any proceeding brought pursuant to this Agreement
shall be Palm Beach County, Florida.
19. Entire Agreement.
Except as expressly modified or supplemented by
a writing executed by both parties on or after
Client signs the Invoice, the provisions of these
Terms and Conditions and the Invoice are the only
representations, warranties, and understandings
between the parties with respect to the products
and/or services described in this Agreement. The
waiver of any breach or default will not constitute
a waiver of any other right or of any subsequent
breach or default.
20. Severability.
Should any provision of this Agreement be found
invalid or unenforceable, all such provisions
are to be enforced to the maximum extent permitted
by law, and beyond such extent shall be deemed
severed from this Agreement without affecting
the validity or enforceability of any other provision.
21. Headings.
The headings and captions in these Terms and Conditions
are for convenience only and are not to be used
to construe the meaning of the provisions of these
Terms and Conditions.
Email Append Terms
1. Append Services
Within three (3) days of executing the FYI Data
invoice (hereinafter the “Invoice”),
by reference herein, Client shall deliver to FYI
Data the Customer Database, defined as a compilation
of records, each consisting of the first and last
name and full physical address of a customer of
Client. FYI Data shall provide an email address,
when available, matching each corresponding record,
and shall return the Customer Database to Client
in a commercially expeditious manner, or as otherwise
specified in the Invoice. FYI Data shall not transfer
the Customer Database to any third party, nor
use the Customer Database, for any purpose other
than as provided in these Terms and Conditions
or the Invoice.
2. Payment
Client shall pay in full the fees set forth in
the Invoice. Such fees shall be calculated by
multiplying the indicated rate by the number of
email addresses FYI Data matches and appends to
the Customer Database. If Client fails to pay
the full amount of the charges detailed in any
Invoice by the earlier of fifteen (15) days after
receipt of such Invoice or the time specified
on the Invoice, the unpaid amounts of such Invoice
shall accrue interest at a rate of 18% per annum
or, if less, the maximum permitted by law. Additionally,
Client agrees to pay all of FYI Data cost of collection
of such charges, including without limitation
FYI Data’s reasonable attorneys’ fees.
3. Late Fees
In addition to the terms described in Section
2, above, if Client fails to pay the full amount
of the charges detailed in any Invoice within
fifteen (15) days of receipt of such Invoice,
Client shall pay FYI Data a Late Fee in the amount
of 5% of the charges detailed in such Invoice.
4. Indemnification
a. By Client – Client shall indemnify, defend,
and hold harmless FYI Data against all third party
claims, actions, and liabilities (including all
reasonable costs, expenses, and attorneys’
fees) arising from or in connection with: (i)
Client’s sale or resale of, promotion of,
or misrepresentation about the Client Database;
(ii) Client’s breach of any of its obligations,
representations, or warranties under these Terms
and Conditions (including those set forth in the
Invoice); and (iii) any allegation that the Customer
Database and/or any communication with the Customer
Database violates any third party’s Intellectual
Property Rights or privacy rights. FYI Data shall
promptly notify Client in writing of all such
claims and shall accommodate Client’s reasonable
requests for cooperation and information.
b. By FYI Data – FYI Data shall indemnify,
defend, and hold harmless Client against all third
party claims, actions, and liabilities (including
all reasonable costs, expenses, and attorneys’
fees) arising from or in connection with: (i)
FYI Data’s misuse of the Client Database
in violation of these Terms and Conditions; and
(ii) FYI Data’s breach of any of its obligations,
representations, or warranties under these Terms
and Conditions. Client shall promptly notify FYI
Data in writing of all such claims and shall accommodate
FYI Data’s reasonable requests for cooperation
and information.
5. WARRANTIES
FYI DATA MAKES NO WARRANTY WHATSOEVER AS TO THE
EMAIL ADDRESSES, EXPRESS OR IMPLIED. FYI DATA
EXPRESSLY DISCLAIMS ANY AND ALL WARRANTIES THAT
COULD BE IMPLIED IN CONTRACT, IN LAW OR IN EQUITY,
INCLUDING WITHOUT LIMITATION ANY IMPLIED WARRANTY
OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE,
QUALITY, ACCURACY, COMPLETENESS, RELIABILITY,
OR PERFORMANCE OR ARISING FROM USAGE OF TRADE,
COURSE OF DEALING, OR COURSE OF PERFORMANCE.
6. LIMITATION OF LIABILITY
IN NO EVENT SHALL FYI DATA BE LIABLE FOR INDIRECT,
SPECIAL, EXEMPLARY, CONSEQUENTIAL, INCIDENTAL,
OR PUNITIVE LOSS, DAMAGE, OR EXPENSE (INCLUDING
LOST PROFITS). THE LIMIT OF RELATIONSERVE’S
LIABILITY (WHETHER IN CONTRACT, TORT, NEGLIGENCE,
STRICT LIABILITY IN TORT OR BY STATUTE, OR OTHERWISE)
FOR ANY AND ALL CLAIMS RELATED TO THESE TERMS
AND CONDITIONS OR THE INVOICE SHALL NOT IN THE
AGGREGATE EXCEED THE FEES PAID TO FYI DATA UNDER
THE INVOICE.
7. Force Majeure
Neither party shall be liable for delays or nonperformance
of these Terms and Conditions, or the accompanying
Invoice, caused by strike, fire, or accidents,
nor shall either party be liable for delay or
nonperformance caused by lack of availability
of materials, fuel, or utilities or for any other
cause beyond its control.
8. Assignment
Neither party may assign its rights or obligations
under these Terms and Conditions without the prior
written consent of the other party.
9. Relationship of the Parties
The parties are independent contracting entities,
and there is no employment, partnership, or agency
relationship between them.
10. Entire Agreement
Except as modified or supplemented by a writing
executed by both parties, the Terms and Conditions
described herein and in the Invoice are the only
representations, warranties, and understandings
between the parties with respect to the products
and/or services described herein. In the event
of any conflict between these Terms and Conditions
and any other document (including, without limitation,
the Invoice and any Client invoice, insertion
order, or purchase order), the provisions of these
Terms and Conditions shall govern.
11. Disputes
Each party hereby waives any right to a trial
by jury in the event of any controversy or claim
relating to these Terms and Conditions. The law
of the State of Florida shall apply to any resulting
claim or action, and the exclusive jurisdiction
and venue for any proceeding brought pursuant
to these Terms and Conditions shall be Broward
County, Florida.
12. Severability
Should any provisions of these Terms and Conditions
be found invalid or unenforceable, all such provisions
are to be enforced to the maximum extent permitted
by law, and beyond such extent shall be deemed
severed from these Terms and Conditions without
affecting the validity or enforceability of any
other provision.
13. Headings
The headings of these Terms and Conditions are
for convenience only and shall not be used to
construe the meaning of this Agreement.
Email Creative Guidelines and Procedures
1. Text version of the campaign - should be in
an ASCII text format (.txt).
2. HTML version of the campaign - should be in
a HTML format *.html or *.htm.
(We do not accept HTML files created in MS-Word)
3. If the HTML has an image in it, then all images
must be in the email with the text & HTML
files.
4. Approval test will be sent within 24hrs after
we receive complete creative.
5. Live Broadcast will be sent within 24hrs after
client has approved test.
6. Email creative weight should not exceed 50kb7.
Creative Images are to be provided as GIF / JPG
or PSD formats
Copy Approval
Advertiser must deliver to FYI Data;
(“FYI Data”) the content of the advertisement
Advertiser is contracting FYI Data LLC to broadcast
(the “Copy”) no less than three (3)
days prior to the desired email broadcast date.
All Copy shall be subject to FYI Data’s
approval. FYI Data reserves the right to reject
any Copy that advertises or promotes any product
or service involving illegal activity, illegal
products, illegal product paraphernalia, sexual
paraphernalia, adult films or other media, gambling,
weapons, illicit activities, chain letters, pyramid
fund raising, or similar types of material. By
reserving this right, FYI Data shall not be legally
obligated for any failure to advise Advertiser
of the nature of any such Copy.
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